BRAND + WEB DESIGN
A little personality. A lot of possibility.
Thoughtful branding and websites for small businesses with heart. Let’s take what makes yours special and turn it into something people can see, feel, and connect with.
Find your fit ↓
✦ WAYS TO WORK TOGETHER
✦ WAYS TO WORK TOGETHER
For businesses with branding they already love.
Choose an exclusive website theme, and I’ll personalize it with your logo, colors, fonts, photos, and words—creating a cohesive online home that feels like your business from the first click.
INVESTMENT
Launch investment: $1,795
Turnaround: One scheduled design week
01-Exclusive Website + Styling
An exclusive website theme, sold only once.
Styling of up to five pages within the chosen design.
Your supplied branding, website copy, and photos added.
Desktop and mobile styling.
Contact form setup.
Basic SEO setup, including page titles and descriptions.
One consolidated round of revisions.
Domain connection assistance.
A recorded website walkthrough.
02 — Custom Web Design
A website built around your business—not a template.
For businesses ready for a website designed entirely around their goals, personality and customers. We’ll create a thoughtful, strategic online home from the ground up, with intentional layouts, custom direction and a user experience that feels uniquely yours.
Perfect for businesses that already have a brand identity and need a website to bring it to life.
INCLUDES
• Website strategy and creative direction
• Up to five custom-designed pages
• Desktop and mobile design
• Thoughtful user flow and calls to action
• Basic SEO setup
• Platform walkthrough and launch support
TIMELINE
Approximately 6–8 weeks.
INVESTMENT
Starting at $2,500
03 — Custom Brand Design
A visual identity with soul and staying power.
Your brand should feel like more than a logo. Together, we’ll create a thoughtful visual identity that captures the heart of your business and gives you a cohesive foundation to show up with confidence.
Your custom brand may include logo design, color palette, typography, supporting marks, patterns and a simple brand guide.
Perfect for businesses ready to look as established, intentional and memorable as the work they do.
INCLUDES
• Brand discovery and creative direction
• Primary logo, alternate logo and submark
• Custom color palette and typography
• Supporting graphics or patterns
• Brand mockups
• Easy-to-follow brand guide
TIMELINE
Approximately 4–6 weeks.
INVESTMENT
Starting at $1,500
Ready-made with soul. Customized just for you.
Choose a thoughtfully created brand identity from the Salt + Soul collection, and I’ll personalize it with your business name, colors and select details. Every identity is sold only once—then permanently retired—so your finished brand remains uniquely yours.
Perfect for small businesses that want an original, professionally designed identity without the investment or timeline of fully custom branding.
04—One-of-a-Kind Branding
INCLUDES
• Brand discovery and creative direction
• Primary logo, alternate logo and sub mark
• Custom color palette and typography
• Supporting graphics or patterns
• Brand mockups
• Easy-to-follow brand guide
TIMELINE
1 week
INVESTMENT
Starting at $595
05-One-Day Website Refresh
A fresh look without starting over.
If your website has good bones but no longer feels like your business, we’ll spend one focused design day giving it new life. I’ll refine the most important pages, improve the visual flow and bring everything into better alignment with your brand.
Perfect for businesses that already have a functioning website but need a more polished, professional and personality-filled presence.
INCLUDES
• Pre-project website review
• One focused design day
• Refresh of up to three key pages
• Updated colors, fonts and visual styling
• Layout and mobile refinements
• End-of-day handoff and guidance
TIMELINE
1–2 weeks of preparation followed by one focused design day.
INVESTMENT
$895
Your brand deserves a second draft.
Brand Rehab is my new series starting in November, featuring one small-business branding refresh each week. If your visuals feel mismatched, outdated, or a little less “you,” your business could be next.
Apply to be considered. Selected businesses will be contacted by email.
The Salt + Soul
Journey
NOT SURE WHERE TO START?
There’s no wrong place to begin.
Whether you need a polished foundation, a completely custom experience or a fresh perspective on what you already have, we’ll find the option that makes the most sense for your business, budget and next season of growth.
01 — DISCOVERY CALL + VIBE CHECK.
We’ll talk about your business, your vision and where you want to go next. We’ll make sure the project, process and personalities feel like the right fit before we move forward.
02 — FIND THE DIRECTION
Once we’re booked, we’ll gather your content, clarify your goals and create a thoughtful plan for your project.
03 — BRING IT TO LIFE
This is where the ideas become real. Your brand or website is designed, refined and shaped into something that feels genuinely yours.
04 — LAUNCH WITH CONFIDENCE
You’ll receive your finished design, helpful guidance and everything you need to move forward with confidence.
A FEW THINGS YOU MAY BE WONDERING
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You don’t have to figure it out alone. Tell me where your business is now, what feels missing and what you’re hoping to create. I’ll help you choose the service that best fits your goals, timeline and budget.
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Salt + Soul works with Squarespace, Wix, Showit and Shopify. We’ll choose the platform that makes the most sense for your business and how you want to manage your website moving forward.
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You don’t need everything finalized before reaching out. Once your project is booked, you’ll receive clear guidance on the copy, photographs and information needed before design begins.
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Yes. Payment options are available for select services. Your project proposal will clearly outline the payment schedule, due dates and what is included.
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Absolutely. Salt + Soul is Florida-based, but I work virtually with coastal small businesses wherever they call home.
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Availability depends on the service and current project schedule. Once we complete your discovery call and choose the right offer, you’ll receive the next available start date and a clear project timeline.
STILL HAVE A QUESTION?
LET’S TALK IT THROUGH
YOUR NEXT
CHAPTER
STARTS HERE
Let’s create something that feels like you—and works for where you’re going.
You’ve built a business with heart. Now let’s give it a brand and online home that carries that same feeling, connects with the right people and gives you the confidence to keep growing.
TELL ME ABOUT YOUR BUSINESS
NOT SURE WHAT YOU NEED? LET’S FIGURE IT OUT